You know a lifestyle business is for you if you can relate to any of this…
When you were younger and first started full-time work, being part of the rat race was OK – exciting even. You felt sort of lucky and revelled in the buzz of being part of something.
You weren’t entirely sure what that something was, but you assumed it was something bigger than you and worth the hard work and sacrifice of your time and energy.
Maybe you studied hard to get an entry level role in your field and relished the fact that you were on your way somewhere, working your way up the ladder.
Fast forward a few years (or more) and you’re now fully embedded in the cotton wool of corporate life. The initial feeling of naïve excitement has all but died out.
Instead it’s replaced with a vague sense of cosy reassurance that can only come with years of doing exactly what everybody else is doing. You look around and wonder if anybody else is feeling somewhere between content and completely hollow at exactly the same time.
The people around you just stare vacantly back at you though, and you see your face in theirs as clearly as if looking in a mirror.
You decide one day that you want something different. You want something more.
That’s how I felt when I quit my day job in the summer of 2012 and decided to create a new career for myself. I began freelance writing and blogging and, although I didn’t know it at the time, I was laying the foundations of a lifestyle business based around the writing skills I already had.
So what is this ‘lifestyle business’ notion I speak of?
Simply put, it’s a business that fits around your lifestyle, rather than the other way around. For example, most people doing the nine to five grind only travel, spend time on their hobbies and socialise with friends and family in the evenings, weekends and holidays.
With a lifestyle business you can live and work as you please, and more importantly for some people (like me), from anywhere in the world you decide to wander.
Some people say we have it the wrong way round in western culture – we live to work instead of working to live.
Personally I don’t want a life with no work – but I certainly don’t want to work and have no life either.
That’s why writers are in such a great position for this type of lifestyle: If I want to travel or develop a hobby, why can’t I make money from writing about it? If I want to write, why can’t I do it from a beach bungalow in Thailand?
With a lifestyle business the lines between work and play are blurred, but that doesn’t mean it’s not hard work. Let me repeat that sentiment because I don’t want you to get a fluffy, idealistic idea about lifestyle businesses here:
It takes a lot of hard work to set up a lifestyle business and a lot of hard work to maintain it.
To be totally honest with you I haven’t got mine completely all figured out yet. I’ve got half of it down – I’ve got freelance writing clients that I can write for from anywhere in the world I choose to be.
But I know there’s more to it than that.
As writers we can use our wily skills to maximise the potential of different ventures. I want to continue to maximise my earning potential through freelance writing work, but I also want to look at implementing other strategies that will put me more in charge of my writing business.
While having your own product or book to offer is great, sometimes it can be a while in the making. If you haven’t got something of your own to offer people just yet, you can look at alternative ways to make money from your writing in the meantime.
You can partner with other people and promote their products. Now, there are sleazy and non-sleazy ways to do this – you can read more about that over here: One of the Best Ways to Make Money Online (Without Being Seedy).
These are just a few ways to turn your freelance writing career into a full-time, legit lifestyle business. What other ideas do you have?
>> Find out exactly how to make money from writing, plus get pitching templates and all sorts of tricks and tools the top freelance writers are using to make money in the Complete Freelance Writing Online Course: Beginner to Pro.